My local public art side project, Start Seeing Art, is now accepting sponsorship. It’s basically advertising—rotating banners in the sidebar—but I hate to use the word “advertising” because the site doesn’t justify the eyeballs to use that word. We get minimal traffic thanks to our extreme niche, so it’s more of a generous subsidy than a mutual exchange. If you or anyone you know would be interested in supporting public art by sponsoring Start Seeing Art, please send ’em to the support page.
The sponsorship banners are $25 per month (cheap!), with a maximum of five banners each month. So even if I sell all available space I won’t be getting rich ($125/month). More than anything this is an effort to bring some kind of revenue, any revenue, into the site. I’ve been running the site since November 2007 and we’ve mapped 371 works of local public art. That’s a lot of work. And a lot of gas. In that time we’ve made a whopping $20.36 from the Google ads (I think we’re too niche and too local for Google ads to be of much use). If the sponsorship banners sell I’ll probably drop the Google ads.
I’ll keep exploring other ways to make the site work. Grants are the most likely option, but it gets complicated since I’m not a nonprofit—unfortunately not making a profit doesn’t make you a nonprofit, as the joke goes. Hopefully we’ll figure something out and I can justify the time I put into the site.