The Blog Baron

Nick DentonIn “How Can I Sex Up This Blog Business”, Wired profiles blog baron Nick Denton, the man behind New York’s Gawker, DC’s Wonkette, and the technogadget Gizmodo, among other blogs, as well as the blog aggregate Kinja.

Despite the hype, the blog empire isn’t likely to attempt a buy-out of Disney any time soon. According to Wired, Denton pays his writers approximately $2,000 a month on a contract basis, has the potential for $5,000-10,000 per month in ads for a total per blog annual net of $80,000. It’s not chump change, but it’s not media mogul sums either.

One thought on “The Blog Baron”

  1. Might as well face it…

    I’m addicted to blogs. More like addicted to blogging, but it’s all the same. I’ve been blogging like an unemployed man on Monkey Outta Nowhere, which is odd since I’m now self-employed. I think part of it is the fact…

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