Thoughts, ponderings, reflections.

50 words or less: "thoughts" is the personal blog of Kevin D. Hendricks and has covered writing, pop culture, technology, spirituality and navel-gazing since 1998. Kevin does writing and editing with his company, Monkey Outta Nowhere, and in case you couldn't tell these thoughts reflect his personal views.

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Archive for the ‘Business & Marketing’ Category

How Confident Are You About Your Business Direction?

Wednesday, May 7th, 2008 Posted in Business & Marketing | No Comments »

Those clever, creative and confident folks at Personality™ have put together a Confidence Evaluation that can help you, well, evaluate the confidence of your business or organization. It's really about figuring out if your organization knows itself well enough to ...

Youngstown, Ohio, Embraces Shrinkage

Wednesday, April 23rd, 2008 Posted in Business & Marketing | 2 Comments »

I love this story of Youngstown, Ohio, embracing their dwindling population and lack of growth: Youngstown, Ohio, has seen its population shrink by more than half over the past 40 years, leaving behind huge swaths of empty homes, streets and neighborhoods. Now, ...

Sometimes Business Growth is Business Greed

Thursday, April 17th, 2008 Posted in Business & Marketing | No Comments »

I'm always harping on the idea that businesses don't have to grow. The U.S. economy doesn't have to be growing by leaps and bounds to be healthy. Sometimes things shrink. It might be painful, but it's not the end of ...

Financial or Evangelistic Magazine?

Wednesday, April 9th, 2008 Posted in Business & Marketing | No Comments »

These two magazines showed up in the mail the other day and I can't tell them apart. On the left is American Funds' Investor magazine. On the right is the Billy Graham Evangelistic Association's Decision Magazine. Wow, how weird is ...

Economic Downturn is Opportunity

Monday, March 17th, 2008 Posted in Business & Marketing | 2 Comments »

Waking up to see the falling stock market as the main article on CNN is getting old. Hearing the NPR newcasters skirting around the r-word (that which must not be named—recession! Gasp!) is beyond tiring. Watching the federal government throw ...

Gotham Tax Service & Martial Arts

Saturday, February 9th, 2008 Posted in Business & Marketing | No Comments »

This week I got a letter in the mail from Gotham Tax Service/Martial Arts. I immediately opened it. I already have a tax guy, but a ninja tax guy? That's worth looking into. Turns out it's a husband/wife team--the husband does ...

Pick Your Words Honestly

Wednesday, November 28th, 2007 Posted in Business & Marketing, Writing | No Comments »

I have a client that needed to cancel an event this week. But that's not how they're phrasing it. Instead of canceled the event was withdrawn. What does that even mean? I understand what they're up against. They don't want the negative ...

Businesses Don’t Have to Continually Grow

Friday, November 2nd, 2007 Posted in Business & Marketing | 1 Comment »

Ever since starting my own business I've found the unending thirst for growth in the business world to be a bit bizarre. Maybe even perverse. How can a company continually grow? At some point you run out of people willing ...

Talk to Your Daughter Before the Industry Does

Thursday, October 4th, 2007 Posted in Business & Marketing, Society | No Comments »

The skin care and beauty product company Dove has been doing some rather incredible marketing of late with their Campaign for Real Beauty. I've blogged before about their evolution video which shows the make-up and Photoshop process a model goes ...

Why Do Restaurants Drop My Favorite Meal?

Saturday, September 15th, 2007 Posted in Business & Marketing | 4 Comments »

I apologize ahead of time, but this rant has been a long time coming. Why do restaurants always drop my favorite item from the menu? It's happened time and time again. Baker's Square dropped their Wisconsin cheese burger. Then they ...